Search & SEO
Be the first name buyers find.
SEO and Google Ads so your developments and listings show up when people search for homes in your area.
When someone searches for homes in your area, you’re either on the first page or you’re invisible. We work on getting you there and keeping you there.
SEO takes months, and we’ll say so up front. Where you need enquiries sooner, Google Ads covers the gap while the organic work builds.
What’s included
Everything it takes, nothing you don’t need.
Pick a part to see what’s in it. We’ll only recommend the pieces that make sense for you.
Local SEO
Show up in Maps and local results for every development and every branch.
- Google Business Profile set up and managed
- A location page for each site or branch
- Review requests built into your sales process
Google Ads
Paid search aimed at people typing exactly what you sell.
- Campaigns by town, postcode and property type
- Budget focused on the searches that convert
- Wasted clicks filtered out every week
Content
Pages that answer what buyers and sellers actually ask.
- Area guides for the places you build or sell
- Development and service pages written to rank
- Buyer and seller guides that earn links
Technical SEO
The unglamorous fixes that let search engines read your site properly.
- Speed, mobile and structure fixes
- Property and business schema markup
- Tracking so every enquiry has a source
Reporting
Monthly reporting tied to enquiries, not just positions.
- Rankings for the searches that matter
- Traffic and enquiries by page
- Clear next steps for the month ahead
How it works
From first call to finished work.
Audit
We review your site, rankings and competitors and show you where the gaps are.
Fix
We sort the technical problems holding the site back.
Build
Location pages, content and Google Ads go live.
Report
Monthly reporting on rankings, traffic and the enquiries they bring.
The honest bit
Is this right for you?
We’d rather tell you now than take your money and find out later.
A good fit if
- You want enquiries that don’t depend on ad spend forever
- You have, or want, a website worth sending people to
- You’re prepared to invest for months, not weeks
Probably not if
- You need results by the end of the month from SEO alone
- You want guaranteed number-one rankings
- You’re not willing to change anything on your website
Questions
Asked before, answered straight.
How long does SEO take?
SEO builds over months, not days. Google Ads can cover the gap while your organic rankings grow.
Do you guarantee rankings?
No, and you should be wary of anyone who does. We commit to the work and report honestly on the results.
Can you work with our existing website?
Usually, yes. We’ll audit it first and tell you plainly if it’s holding you back.
Should we run Google Ads as well?
Often, yes. Ads bring enquiries now while SEO builds for later. We’ll tell you if we think you don’t need them.
Do you report on rankings?
Yes, along with the traffic and enquiries those rankings bring in.
Beyond the portals
What the property portals can’t do for you.
The big portals are good at one thing: showing listings to people who are already looking. Everything else is where we come in.
| Property portals | Property Reach | |
|---|---|---|
| Your brand | Your listing sits beside every competitor’s. | Buyers land on your own site, with your brand and nobody else’s. |
| Who you reach | Only people already browsing the portal. | Buyers and sellers on social, search and AI, before they start browsing. |
| The data | The portal keeps the audience. | Every lead and audience we build is yours to keep. |
| The approach | The same template for everyone. | A plan built around your development or branch. |
| What you get | A listing. | Campaigns, CGIs, brochures, film, branding and a CRM to tie it all together. |
We’re not asking you to leave the portals. We’re asking you not to rely on them alone.
Why Property Reach
Honest advice, built around you.
Straight answers
We tell you what we think will work, what won’t, and what it’s likely to cost, before you commit to anything.
Fully tailored
No fixed packages. Every plan starts with your site, your stock and your sales targets.
You own everything
Your ad accounts, your data, your audiences and your website stay yours, whatever happens.
Property is all we do
We only work with people who build, sell and let homes, so we already understand your sales cycle.
Works well with
AEO
Get recommended when buyers ask AI assistants where to buy.
Websites
A site built to rank and to turn visitors into viewings.
Social ads
Reach buyers who are not searching yet.
Want to be found first?
Tell us what you’re selling and where. We’ll come back with an honest view of what would work, and what it’s likely to cost.